Let's face it, most new business battle with the decision on which advertising method provides them with the most value for their hard earned cash.

For the purposes of this exercise, we will say your vehicle is currently on a 5 year lease (or 1305 business days) and is driven 5 days a week for that 5 year period.

During the lease period of your vehicle, over 4,800,000 people will have seen your brand. 

And that is per vehicle. 

A budget of $4000 equates to $0.000833333 cents per person viewing your brand from when you take delivery of your rolling billboard.  What other form of advertising can match that? 

 Q. What's the average cost of a business card?                                  A. $0.50 cents per person. 

Q. How many people will view this card?                              A. Approximately 1.